E-commerce Website Development

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01

Overview

As ONE Studio, we offer the service of creating an online store that promotes advertising campaigns and sales in accordance with modern SEO standards, taking into account the characteristics of the client's products.

Creating a turnkey online store is not an easy marketing, technical and design endeavor. For this reason, a large team of specialists (designer, programmer, content manager, project manager, art director) should be involved in the process of creating a website of this type. In addition, it is necessary to actively involve the client both at the site design stage and at subsequent stages (site design development, formation of the structure and functionality of the catalog, content placement, activation and testing stages). One Studio creates a unique online store for each client without using template solutions.

Functionality

Keeping in mind the goals and requirements of the clients, we provide specific turnkey solutions to create the perfect online store.

  • Product catalog: product card, product description, product photo gallery, product characteristics, comments on the product, product rating, product instructions;
  • Loading of goods and their characteristics in the catalog via xls, csv, xml files;
  • Integration with 1C or other programs at the request of the customer;
  • Product statuses: new products, discounts, special offers, product of the day;
  • Placement of goods in the catalog by brand, price, characteristics;
  • Interactive selection of product color;
  • Sorting of goods in the catalog by price, name and rating;
  • Search by product name;
  • Search by product serial number;
  • Shopping cart: quick purchase, registration for purchases;
  • User's personal cabinet: order history, user profile;
  • Accumulation of points and bonuses to personal account due to purchases;
  • Notification, contacting support service;
  • Registration on the site: simple, fast, via social networks and one-time code (OTP) sent by SMS;
  • Connection to the payment system of Kapital Bank, Pasha Bank and other local/foreign banks;
  • Discount system for product, group of products, date discounts, discounts on order amount, etc..;
  • Warehouses: list of warehouses associated with an address;
  • Coupons: Creation of coupon numbers for discounts on the website;
  • UTM Codes: creating UTM codes to track the customer from the advertising site;
  • Wish List;
  • Product Comparison;
  • Region, weight, etc. of products. shipping cost calculation;
  • Creation of the calculation calculator using the appropriate algorithm.

Creation of a modern turnkey online store

Our company has extensive experience in developing and implementing effective projects with the ability to integrate with payment systems, delivery, 1C-Accounting and other services.

As a company One Studio, we develop reliable and functional tools for e-commerce. As a technical basis we offer to develop a website based on Laravel or any other CMS of the client's choice. Before starting work, ONE Studio specialists recommend the most suitable solution depending on the client's individual requirements and the need to modify the corresponding project for new purposes.

Stages of creating an online store

"Planning" - elaboration of the task, preparation of technical specifications and project estimates;

Design concept - development of design concept in accordance with the client's corporate style on the example of the main web page;

Design of internal pages - development of design of all internal pages of the site (including layouts for computer, tablet and smartphone). Screen sizes: 1920 pixels, 1366 pixels, 768 pixels, 320 pixels;

Adaptive "layout" - page design layout according to modern technological requirements (HTML5, CSS3, JavaScript, Ajax, jQuery);

Programming

  • Creating the internal structure of the site in the management system;
  • Customization of information blocks and all management components;
  • Integration of the online store with external systems;
  • Website with CRM, 1C, etc. data exchange between systems;
  • Online payment for goods or services.

Content placement

Entering information into website pages, editing and creating content, product placement.

SEO-optimization

  • Use of meta tags: title, description and keywords;
  • Page headings: h1, h2, h3;
  • Creating Robots.txt;
  • Self-updating XML-map of the site;
  • Application of Schema.org and Open Graph micro markup tools;
  • Image Compressor;
  • Optimization of page loading speed according to Google PageSpeed recommendations;

Test

 Testing the site on a test server.

 Activation

  • Activation of the site on the hosting or client server;
  • Initial domain name registration;
  • SSL-certificate installation;
  • Integration with web analytics systems: "Yandex.Metrica" and "Google Analytics";
  • Adding the site to "Yandex" and "Google" webmaster.

 What will be the result?

  • Functional online store according to the standards of 2023;
  • Modern design specifically for the respective project;
  • Provision of convenient access to the site via mobile devices;
  • Approved Laravel-based content management system;
  • Activation of online payment systems;
  • Integration with 1C and CRM;
  • Complete preparation of the online store for presentation and sales.

Website cost and lead time

 Prices for the site are determined according to the relevant specifications, depending on the working hours of our specialists, after marketing research of the project. The term of website development is from 3 to 6 months.